~ February, 2 2012

Not all fans are equal and, indeed, not all brands must turn to Facebook to drive their business. No matter the brand, however, the question of the return on investment and the value of a fan are central to any decision to participate and invest in a social media strategy. Find out more on our new website Brand Talking and keep on following us on twitter @yopps and join us on our facebook fan page

~ novembre, 6 2009

We are delighted to commend this new part of our expertises, providing new solutions to help you improve your involvement into the world wide web and media. Since our beginnings we used to teach our customers basics how-to’s (for newbies) up to regulars and average users in case to manage themselves with web tools and computering. With one-to-one learnings we noticed that a lot of questions that have already been asked are always coming back : how do I manage my online reputation or my personal branding, how do I launch my brand on the Internet via social medias and bloggers communities, how can the benchmarking help me via the targeted marketing, the viral marketing or even the alternative marketing (all those words sound so unhuman ... but they are !). Then we decided to loud and clear our voices and organize speeches and conferences all around the world. (...)