~ novembre, 6 2009

Once you’ve done with creative work and deal with communication and design strategy it’s time to launch your promotion online. The target is to boost your website’s ranking by defining your SEO area. YOPPS offers you two professional and complementary services for your online visibilty : the SEO and the SOA. The SEO (Search Engine Optimization) concerns your natural visibility : The first step is to check out SEO basics : organize the technical aspects of your website (Title, Meta, URLs, website architecture, content,...) and define your keywords. We’ll have to work on the terms that appear to be targeted at search engines by tracking, testing semantics in order to increase your keywords combinations. The benchmark consists on analyzing the content of a given page and extracts the terms that appear to be targeted at search engines. Then you will be capable to (...)